When she trained for her first triathlon six years ago, Denise Lee was swimming, biking, or running six days a week. But she couldn’t find gear that made her “feel like a badass.” So she set about to craft activewear with a look that motivated her to train harder and reflected her edgy, urban, high-fashion style. ALALA, the athleisure company she launched four years ago—before athleisure was even a word—has gone on to thrive despite burgeoning racksful of competitors. Hear more on this week’s #WeGotGoals.
gear
Uncomfortable in Your Workout Gear? Say Hello to SELA Fit
No magical top can speed you to a personal-best race time or eke out that last rep for you. But feeling confident in your skin—and what’s covering it—can certainly affect how motivated you feel to work out. Read the full article for aSweatLife.com.
Run All the Miles, Wear All This Swag
Sarah Marie Design Studio outfits customers with running-themed apparel and accessories. Read the full article for Runner’s World.
6 Cool Products From the Women’s Running and Fitness Event
Coming to shelves soon: a sports bra that offers training advice, an alarm to stay safe on solo runs, and performance socks that support American farmers. Read the full article for Runner’s World.
8 Ways Your Running Shoes Are Ruining Your Workout
Make these gear mistakes and your race time (and your toenails) may pay the price. Read the full article for Men’s Health.
The Socks That Help Workout Recovery
If you’ve hit the path or checked out the crowd at your local 5K lately, you’ve likely seen athletes wearing tall, colorful compression socks. Some runners—and the companies who make the socks—swear the tight-fitting garments help you stride faster and recover more quickly. But a new study casts doubt on at least some of these claims. In fact, college runners actually exercised for less time when wearing them, according to results just posted online in the Journal of Strength and Conditioning Research. Read the full article in Prevention News.
Work Your Happiness Muscles
Find out how moving more improves your whole life. Plus, learn the perks of building stronger breathing muscles, the perils of fitness-related food labels, and where to put your activity tracker for the most accurate results, in this month’s Fitness Scoop. Read the full page in Women’s Health (pdf).
Ride the Wave
Fitness Scoop! for June 2013: Steal surfer’s fit bodies with these landlocked moves. Also, find out why it’s so hard to count during your workout, and find the best sports bra for full figures. Read the full page in Women’s Health (pdf).
Sweat Away Stress
Fitness Scoop! for April 2013: Exercise can relieve anxiety–but only if you use it wisely. Also, find out what to do immediately after strength-training to speed your recovery, learn how to make running feel easier, and check out eco-friendly workout gear. Read the full page in Women’s Health (pdf).